Ragno is a historic Italian brand, dedicated to men and women who seek quality, comfort and functionality. Active since 1879, it creates garments characterized by great wearability and comfort where the "made in Italy" know-how and the search for innovative fabrics come together to create clothing with essential and timeless lines. The attention to natural fibres, sustainable materials and packaging are an example of the company's commitment to the environment and increasingly aware and responsible consumers.

Request

Ragno and Nama's collaboration started with a successful migration to Shopify Plus. In the following months, despite having a dedicated team and a clear focus on fashion and data-driven work, Ragno found itself facing many new requirements and had limited resources to manage them internally. They needed specialized support to realize their ideas on the Shopify platform.

Our solution

To best support Ragno in its growth, we acted as an extended e-commerce team and supported the team in selecting and implementing the best solutions on Shopify. Through targeted design and construction phases we have managed to progressively achieve the desired improvements. From the development of new features, to the integration of external systems, Nama and Ragno have collaborated to optimize the potential of their e-commerce.

  • Shopify Plus
  • Theme development
  • Support and Growth
  • Shopify Tool Stack
  • Platform migration
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Results

Ragno now benefits from a modern and continuously optimized online shop. Furthermore, the efficiency of internal processes was improved, which led to time savings. Through the implementation of modern solutions and customer loyalty measures, the relationship with the target group was strengthened. This has led to international expansion, better internal management and an increase in online sales of more than 100%.

Technology partners

  • Shopify Plus

    E-commerce infrastructure

  • Klaviyo

    Email marketing

  • Gorgias

    Customer support

  • Rebuy

    Personalization Platform

  • Doofinder

    Smart Site Search