Settembre 2024: Nama is back in the office

September 2024: Nama is back in the office

Work from anywhere, always connected.

Returning to daily routines, especially getting back to work, often brings mixed feelings of nostalgia and sadness.
This is why we decided to restart from here—stunning sunsets we captured while traveling around the world.

Because yes, Nama is also this: working from anywhere, always connected.

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Nama STARTER: An Optimized Model for Launching New Projects

We’ve optimized a five-step operational model to launch new projects:

  1. Collecting
    We gather the necessary information and materials to build the website, crucial for defining the e-commerce content.

  2. Selection
    We help you select the best Shopify theme for your brand and product catalog. Shopify offers a vast range of themes for store design, and in this phase, we ensure the one chosen fits your brand’s image and catalog structure.

  3. Setup
    The third step involves opening the store and setting up the online shop. After gathering content and selecting the theme, we proceed with the actual setup on Shopify.

  4. Training
    This phase includes easy-to-follow video tutorials designed to help users complete their website independently. These videos guide users on how to further customize their site, add products, set up promotions, and manage the Shopify backend.

  5. Go Live!
    Once everything is configured and tested, the site is ready to go live. You can now start selling online.

But how much does a Nama STARTER project cost?

September 2024 Projects

Nama x Ragno

Nama managed Ragno's migration from Prestashop to Shopify, providing support for integrating Shopify with ERP, Klaviyo, and Gorgias. Today, we continue to support Ragno with new implementations and developments on Shopify Plus.

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New Collaborations: Nama welcomes CapriNina.

Nama's Support

Nama will guide CapriNina through every detail of the project. From selecting the theme that reflects the brand’s spirit to organizing the product catalog, designing the UX, and filling in the site pages.

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Data Analysis from the 2024 State of Commerce Italy Report: Technology as a Key Element for a Quality Shopping Experience

Did you know that 62% of Italian consumers consider technology crucial for a quality shopping experience?

  • 47% of consumers are more loyal to brands that offer advanced, tech-driven shopping experiences.
  • 41% of Italian shoppers actively seek out stores that integrate technology into their shopping experience.
  • Nearly two-thirds of Italian buyers expect retailers to adopt these technologies—much higher than the European average of 47%.

These data highlight a clear trend: integrating technology is not just a bonus, but a necessity for brands aiming to stay competitive in the Italian market.

At Nama, we’re ready to support brands in this digital transformation journey, offering advanced solutions that include AI integration and cutting-edge technologies for your online store.

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Shopify Editions Summer 2024: Over 150 Shopify Updates

This edition introduced some incredible innovations, with Shopify continuing to redefine the future of e-commerce to make commerce more intuitive, efficient, and unified.

A Unified Interface for Markets 🌐

Expanding internationally has never been easier. With the new unified interface, you can manage international markets, B2B, and retail from a single dashboard, and personalize the experience for each customer with the new Markets solution.

Boost Your Productivity with AI🤖💡

Sidekick, your personal AI assistant, is now helping thousands of Shopify stores. With AI-based content generation available on mobile and the admin panel, it can even respond to customer questions with AI-generated suggestions in Inbox.

Dynamic Layout Components 🔧

With this new feature, personalizing the user experience is even more flexible. New styling options, static blocks, and block targeting help you optimize your store’s layout.

All-New Analytics 📊 👩🏻‍💻 

Shopify’s analytics stack has been upgraded for speed, flexibility, and user-friendliness. Soon, you’ll be able to run queries directly in reports using ShopifyQL for deeper, real-time insights.

Enhanced Multichannel Management 🛒

Sync your products and manage sales across multiple platforms with even more fluidity. Shopify continues to simplify multichannel expansion to help you reach your customers wherever they are.

Mobile Optimization 📱⚡

With mobile at the heart of the shopping experience, Shopify has introduced improvements that make checkout even faster and smoother on mobile devices. The future is mobile-first, and Shopify knows it!

These are just a few of the innovations that caught our eye. The Shopify ecosystem is evolving continuously!

Explore all 150+ updates here.

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